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Privacy Policy




The website is owned and operated by Homeblix, Inc., an Illinois Corporation (“Homeblix").

This privacy policy describes how, on the website (“Website”), Homeblix collects, uses and shares Personally Identifiable Information and Non-Personally Identifiable Information obtained from and about individuals who visit the Website.  Homeblix respects the privacy of persons who choose to visit the Website and is committed to making the Website a safe and secure environment. 




A.  Personally Identifiable Information.


1.  Personally Identifiable Information (“PII”) is information that identifies you or can be used to identify or contact you which is collected via the Website. To register with the Website (and establish an Account, which is required to use the website for its services and to otherwise use the Website), the only PII that must be provided is one's first and last name, e-mail address, mailing address, phone number, date of birth, gender; and, a unique password must be created.  You may also have the option of logging into the website using established email or social media accounts.  Homeblix does not require more PII than is reasonably necessary to participate in or to use the Website effectively.   


2.  Optional Information. In certain areas and/or for certain activities or services on the Website, registered individuals may be asked for additional personal or demographic information, some of which may be PII.  




4.  The Website is intended for use exclusively by U.S. citizens and residents.  Persons who are not U.S. citizens or legal residents should NOT disclose any PII on the Website. 


B.  Non-Personally Identifiable Information.


1.  Non-Personally Identifiable Information (“Non-PII”) is information that, by itself, CANNOT be used to identify or contact you.  Examples of Non-PII are your date of birth, title, zipcode, certain responses to surveys and questionnaires (e.g., how often you visit the supermarket), your IP address, browser types, domain names, or other anonymous statistical data involving use of the Website.  Certain Non-PII (specifically, date of birth, gender and zipcode) is required as part of the registration process in order to establish an Account. The provision of other non-PII is optional. 

2.  Non-PII will also be collected PASSIVELY, via cookies or web beacons.  Cookies are files or pieces of information that are stored by your browser on your computer's hard drive.  A cookie records your preferences in using the Website to facilitate your use of the Website.  Homeblix may use cookies to track unique visitors to the Website; to track who has used certain areas of the Website, and the path used to get to those areas; to track Non-PII about users of the Website, the browser used, and to allow Homeblix to create data reports for internal use and for use by third parties.  Homeblix will also use cookies to collect or otherwise record Non-PII on the Website which will be combined with PII provided by registered individuals to create profiles of such individuals.


YOUR COMPUTER MUST BE CONFIGURED TO ACCEPT COOKIES IN ORDER FOR YOU TO REGISTER WITH THE WEBSITE AND USE THE WEBSITE.  IF YOU DO NOT WISH TO HAVE YOUR COMPUTER ACCEPT COOKIES, DO NOT USE THE WEBSITE.  If you are using a public access computer that is configured not to accept cookies, you will NOT be able to register with the Website, establish an Account or use the Website.  Web beacons (also known as clear GIFs or action tags) are a web technology, used in conjunction with cookies, which enable Homeblix to track Website usage information, such as the number of times a given web page has been viewed. Web beacons are invisible to you and (unlike cookies) are not placed on your computer.  Web beacons, which can be “read” by cookies, may be embedded in certain areas of the Website, including advertisements on the Website.  Homeblix may use web beacons for tracking Website access and usage as well as to log Non-PII provided by users, so that Homeblix may create internal and external reports regarding Website usage.  Homeblix does not use web beacons to collect or otherwise record any type of PII provided by or about any Website visitor. 




A.  PII.


Homeblix may use PII collected in conjunction with Website registration, participation n the services available online or other activities as follows:


To register you for the Website and establish an Account, including transmission of an e-mail message to confirm the validity of the e-mail address provided by you at time of registration. 


To allow you to participate matching and connecting services (including sending you a confirmation e-mail message (if applicable), sending you an e-mail message with the winning bid information;  sending you an e-mail message advising you of such status) as well as to otherwise verify your compliance all terms and conditions. 


To enable your use of certain areas of the Website and your participation in other activities or services on the Website and to verify your compliance with the applicable requirements. 


To inform you, via e-mail message, of new offers and/or goods/services from Homeblix that may be of interest to you. 


To personalize and enhance the Website and your experience in using the Website as well as to send you personalized information about the Website via e-mail. 


For internal research reports to be used with the objective of improving the Website. 


To contact you for feedback regarding Homeblix, its advertisers, participants, or business partners. 


To ensure that Homeblix fully complies with all applicable laws. 


PII which you disclose WILL be shared with third parties who may administer the Website or participate in the matching and connection services.  Such third parties (and/or Homeblix personnel, as appropriate) will only receive the PII that is absolutely necessary for the third party (and/or Homeblix personnel) to be able to fully perform its assigned functions and servcies; and, the third parties (and/or Homeblix personnel) will be contractually bound to only use the PII for authorized purposes only as well as to maintain its confidentiality.  Homeblix will inform you when the PII is being collected that such collection is required to participate in the indicated services or to use a certain, designated area of the Website. 


Should you respond to a particular offer from one of Homeblix's advertisers or business partners, Homeblix may also use your PII to provide a report to such advertiser/business partner that identifies who responded to a particular offer.  And, if you accept an advertiser/business partner offer, Homeblix may provide the advertiser/business partner with the PII that is necessary for the advertiser/business partner to fulfill that offer.  However, should one of Homeblix's advertisers or business partners request your PII for a direct use in marketing or advertising (i.e., to contact you directly, as opposed to Homeblix contacting you on behalf of the advertiser/business partner in question), you will always be given the opportunity to remove yourself from the list and you will NOT be contacted directly by the advertiser/business partner without your prior consent (and your refusal to provide such consent will not interfere in any manner with your use and enjoyment of the Website). 


B. Non-PII.


Homeblix may use Non-PII in aggregate form for internal purposes or for creating reports for Homeblix's own use and/or for use by third party advertisers and business partners.  Note that Homeblix will not obtain your permission before so using your Non-PII. 


C.  Profiles.


With the objective of customizing each registered individual's experience in using the Website so that an individual may maximize his/her use of the Website, Homeblix conducts internal research on registered individuals' demographics, interests and on-line preferences/conduct, based on information that registered individuals themselves provide (be it PII or Non-PII) as well as through the use of cookies. Homeblix may combine the information yielded by such sources so as to create profiles about registered individuals which may be specific to a given individual or aggregate in form.  Homeblix will only use such information for purposes related to the services offered by Homeblix, its advertisers and business partners. IF YOU OBJECT TO A PROFILE BEING CREATED ABOUT YOU, DO NOT REGISTER FOR THE WEBSITE, ESTABLISH AN ACCOUNT OR USE THE WEBSITE. 




A.  Generally.


Subject to the exceptions set forth in the following subsection of this Clause, at the time Homeblix gathers any PII from you for a specific purpose, Homeblix will give you the opportunity to "opt-out" of allowing Homeblix to use your PII for other purposes, such as sending you future e-mails or advertising or sharing your PII with business partners or advertisers. When you opt-out, Homeblix will refrain from using your PII only for the specific purpose expressly addressed by the opt-out request. 


B.  Exceptions. 


Homeblix may, in the circumstances set forth in this section, use your PII even if you have notified Homeblix of your desire to opt-out.  Homeblix may still use your PII for internal purposes, or as may be necessary to administer the Website; for example, sharing that data with those persons or entities that administer the Website for Homeblix; to comply with applicable law; for example, but not limited to, compliance with valid legal process such as a search warrant, subpoena or court order. In special cases when Homeblix has reason to believe that disclosing this information is necessary to identify or contact you, or bring legal action against you, if, for example, you may be causing injury to or interfering with the Website or Homeblix's rights or property, or the rights of other users of the Website (or otherwise to protect Homeblix from liability), whether your actions are intentional or unintentional.  Finally, your PII may be shared with any successors and assigns Homeblix may have. 




If you share your computer or use a computer that is accessed by the general public, always remember to sign off and close your browser window when you have finished your session. This will help to ensure that others cannot access your PII.  Homeblix takes steps to help ensure that all information provided by you, whether PII or Non-PII (as well as the profile that has been created about you), is treated securely.  Regardless of the precautions taken, no data transmission over the Internet, however, can be guaranteed to be totally secure.  While Homeblix tries to protect your PII and the information comprising your profile, Homeblix cannot guarantee the security of any information you transmit to Homeblix. 


Your use of the website and provision of information (including but not limited to PII) to Homeblix is solely at your own risk and Homeblix makes no representation, warranty or guarantee as to the safety or security of your information (including PII and the profile that has been created about you). 



Homeblix will include on the Website banner and/or text advertisements for third parties (or for websites operated by third parties) that are not sponsors of and are not affiliated with the Website.  Homeblix will attempt to make it obvious when you are leaving the Website and going to a third party website, by opening a new window or otherwise notifying you that you are leaving  However, notwithstanding the clarity or effectiveness of such notification, Homeblix disclaims any and all responsibility for the content, practices, or information practices of the websites operated by these third parties.  Your use of such third party websites is solely at your own risk. In addition, these advertisements do not constitute sponsorship, endorsement, authorization or approval by Homeblix of the content, policies, or practices of these websites. All users should check the relevant website's privacy policy in order to understand their policies and practices regarding the collection and use of PII prior to providing any PII on such websites. 




By accessing and using this Website, you agree to abide by and be bound by this Privacy Policy; IF YOU DO NOT AGREE TO THE TERMS OF THIS PRIVACY POLICY, DO NOT USE THE WEBSITE, REGISTER FOR ANY ACCCOUNT OR OTHERWISE PROVIDE ANY PII. Homeblix reserves the right, at any time or times, to change the content of this Privacy Policy.  Homeblix will post such changes on the Website.  Such revisions to the Privacy Policy will take effect immediately upon publication and, by using the Website (and/or providing PII) after such changes have taken effect (except only as noted below), you agree to the Privacy Policy in such revised form, without caveat or qualification of any kind.  It is therefore strongly recommended that you regularly review the Privacy Policy for changes.  Notwithstanding the foregoing, if Homeblix decides to use your PII in a manner which is significantly different than as set forth herein (as determined by Homeblix in its sole discretion) or otherwise materially changes this Privacy Policy (as determined by Homeblix in its sole discretion), Homeblix will post a notice of such action on the Website and notify you by e-mail, and you may then decide whether or not Homeblix may use your PII in the new manner. 




Persons who have registered with the Website may review their PII collected at the Website by Homeblix, at any time.  To access your PII for the purpose of reviewing, updating or deleting it, log-in to your Account by entering your user ID (e-mail address) and password and click on the “My Account” link. If you have a question, comment or complaint regarding Homeblix's privacy practices, send us an e-mail letter to . Please allow approximately ten (10) business days for a response to your comment/complaint. 


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